August 7, 2010 in GrandmaPedia by Victor Bunderson

  • Fude: Highly processed substances sold in packages for immediate consumption or quick preparation; also highly processed and designed dishes served in restaurants. In packages, perishable ingredients have been taken out or minimized, and mixed with excesses of salt, fat, and sugar in amounts not found in traditional whole foods. (See Kessler, The End of Overeating .) Hyper-palatability is sought through food hedonics research that emphasizes these three ingredients.  Fudes contain many additives to “preserve freshness”, add color, add flavor and texture, or to insert commercially convenient forms of vitamins and minerals. In restaurants, higher profit margins, the most telling aspect of fudes, is accomplished using preprocessing and streamlined cooking to minimize preparation time and labor costs.